Thursday, May 30, 2024

Premier Sports bags exclusive UK and Ireland broadcast rights to Copa America 2024 | SportsMint Media

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Premier Sports, a group of pay television sports channels owned by SSBL Limited, has secured the exclusive broadcast rights to the Copa America 2024.

The pay television will broadcast all 32 South American football tournament matches in the UK and Ireland.

Premier Sports, owned by SSBL Limited, is a collection of pay television channels. Launched in 2009, the sports channel offers live and on-demand coverage of sports including LALIGA, the Scottish FA Cup & League Cup and more.

This partnership builds upon the recent activities surrounding the South American football championship. The tournament organizers secured a commercial pact with Unilever, a major consumer goods company. Additionally, Host Broadcast Services (HBS), a specialist host broadcast organization, was appointed the official host broadcaster. The continental tournament also secured a comprehensive partnership with Lowe’s, an American retail company.

The prestigious Copa America, which will be held in the United States from June 20 to July 14, features teams from the Confederacion Sudamericana de Futbol (CONMEBOL) and the Confederation of North, Central American and Caribbean Association Football (CONCACAF).

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