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Promoting Ireland’s superb golf and luxury tourism offering in Frankfurt1

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26 April, 2024



Tourism Ireland hosts golf and luxury workshop for German tour operators

Ireland’s world-class golf and superb luxury tourism offering was promoted to top German tour operators this week – at Tourism Ireland’s first ever golf and luxury workshop in Frankfurt.

Twelve (12) golf and luxury tourism businesses from the island of Ireland connected with the German tour operators during a series of one-to-one meetings and networking sessions – which provided a valuable opportunity for the businesses from Ireland to showcase and sell their products and services and help secure a greater share of the tour operators’ future business.

Nadine Lehmann, Tourism Ireland’s Manager Germany, said: “We were delighted that these key German tour operators took the time to come and meet with our golf and luxury partners from Ireland in Frankfurt this week. Our aim was to highlight our world-class golf and superb luxury tourism offering to the influential German tour operators and to help secure a greater share of their business in 2024 and beyond.”

Germany is the third-largest source of visitors to the island of Ireland and one of the largest outbound travel markets in the world. 

Representatives from Tourism Ireland and tourism companies from the island of Ireland at Tourism Ireland’s golf and luxury workshop in Frankfurt. 


Notes to Editors:

  • Golf and luxury tourism businesses from the island of Ireland taking part in Tourism Ireland’s B2B workshop included:
  • Carton House
  • Druids Glen Hotel & Golf Resort
  • Galgorm Collection
  • Green Golf Ball
  • Hayfield Manor
  • Hinch Distillery
  • Loughview Leisure Group
  • Moloney & Kelly
  • Portrush Atlantic Hotel
  • The Fitzwilliam Hotel Belfast
  • The iNUA Collection
  • The Killarney Park

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